Can I Join the Amazon Affiliate Program Without a Website or Followers?
You want to start affiliate marketing, and the first program you think of is Amazon's. You have no website, and few followers or none.
By the end of this guide, you will know if you can sign up, with what, what Amazon checks and when, and what to tick.
Some pages say you can sign up with your social media accounts instead of a website. Others say there is no follower minimum.
Amazon's own pages say something more precise. Without a website, yes, with a page on a social network Amazon accepts.
Followers are another matter. The help page asks for a page that is "established, with a substantive number of organic followers/likes (in most cases, at least 500)".
Amazon also checks your application once your links have brought in "qualified sales", at least three. That is how Amazon's help page put it on 1 November 2026. A program can change its conditions, so read its pages again before you sign up.
We do guided affiliation. What follows is not our practice: it is what Amazon's own pages say. Other ways of doing affiliate marketing exist, and they are not wrong for being different.
What Amazon accepts instead of a website
Amazon's home page for the program says it is for creators "with a qualifying website or mobile app". For an "established social media following", it points to another program, the Amazon Influencer Program.
Amazon runs its program country by country, and Kenya is not on its list as of 12 November 2026. What its pages say about countries is in can I join Amazon's affiliate program from Kenya.
On how to sign up, the same page says: "We will review your application and approve it if you meet the qualifying criteria". The link after that answer leads to Amazon's help page.
That help page lists what Amazon reviews: "websites, mobile apps, social network pages, and Alexa skills". Amazon's agreement also counts "social media user-generated content" among its Sites. So a social media page can take the place of a website.
The help page names the social networks it accepts. They are Facebook (open group pages and fan pages, not personal pages), Instagram, Twitter, YouTube, TikTok and Twitch.
Signing up does not cost anything. The program's requirements say: "The Associates Program is free to join".
1. Where will your Amazon affiliate links be?
Amazon asks you to name your pages. Its requirements say: "You must identify your Site(s) in your application". The help page asks for each page's exact URL, not just the address of the network.
Your answer is one of your pages, on one of the networks above. A personal Facebook page does not count.
Amazon checks that page in its review: "we check all of the Sites" you listed, says the help page. That review comes after your "qualified sales", as question 3 shows.
2. Is your social media page established, public, and original enough for Amazon?
Original content comes first. The help page says "All Sites must have robust original content", and adds that "a good rule of thumb is at least 10 posts". Amazon calls it a rule of thumb, not a fixed line.
Then the page must be "established, with a substantive number of organic followers/likes (in most cases, at least 500)". Organic means followers and likes that came on their own.
With zero followers, a page does not yet have "a substantive number". With a few, Amazon says 500 "in most cases", and it does not write what it accepts below that.
The page must also be public. The requirements say Sites must be "publicly available".
The help page rules out closed or hidden group pages. It also asks that people who do not follow your page can see your posts and your follower count.
These points are checked in the review. The help page asks you to review these standards "before your submission and during your review period". It also writes that Amazon is not able to reassess an application once it has been rejected.
The requirements give the other side. If an application is rejected for unsuitable content, "you may reapply at any time once you have complied with our suitability requirements". For any other reason, joining again needs Amazon's "advance authorization".
3. Can your links bring the qualified sales that start Amazon's review?
After you sign up, Amazon's team checks your application once your links have brought in "qualified sales". The help page adds: "we require at least three within the first 180 days".
The help page says that "personal orders do not qualify". It also says you cannot "request support through use of your links".
So the real order is question 1, then question 3, then Amazon's review of question 2. That is why question 2 is worth preparing before the form.
Before you fill in Amazon's form: three questions to tick
Tick each line before you sign up.
- My links will be on a website, an app, or a page on Facebook, Instagram, Twitter, YouTube, TikTok or Twitch. On Facebook, it is an open group page or a fan page, not a personal page. I have its exact URL.
- If it is a social media page, it is public, and people who do not follow it can see its posts and follower count. It has original content of my own, and Amazon's rule of thumb is at least 10 posts. It is established: in most cases, at least 500 followers or likes that came on their own.
- After I sign up, my links can bring at least three qualified sales within the first 180 days, my own orders not counting.
An empty box does not mean you should not try. It means there is something to build first.
If you do not meet Amazon's conditions yet: what to build first
Of the Sites Amazon reviews, this guide looks at two: a website, or a social media page of your own with original content. Building one comes first.
Two routes build that. They are the first two in affiliate marketing without followers: "Build an audience first" and "A website and search".
Guided affiliation: what we do with you
Guided affiliation is how we do affiliate marketing. It is not Amazon's program.
We create an account with you, step by step. You post on the account we set up with you.
We make the content, captions included: the creating and the filming are on our side. There is nothing to buy and nothing to deposit, at any point.
The model is explained step by step in how does guided affiliation work. The posting has to stay regular.